The keyword of the pet economy is meng, and Zhongmenghui put this character directly into its name. This is a new retail mini program for pet supplies and pet service stores, connecting everything from browsing the store to placing an order on a single screen, designed and developed by the HOLYPro team.
ChenZhongmenghui is a new retail mini program for pet supplies and pet service stores: browse shelves on the homepage, select products by category, read reviews on product detail pages, and manage membership benefits in the member center—the entire journey is completed at your fingertips. The mini program was designed and developed by us, with the goal of bringing the joy of "visiting a pet store" onto the screen.
The brand banner is a 3D trendy illustration — dog chews, food bowls, and toys floating in an orange space, with the three plump characters of "Zhongmenghui" standing amid them. No need to spell out the cuteness; the image speaks for itself. The original cover image is exactly this visual.
The homepage unfolds with an orange theme, with pet avatars and category entrances lined up side by side, while the brand showcase displays imported staple food and supply brands; the product detail page clearly presents specifications, reviews, and recommendations; the member center concludes with an orange gradient, where points and orders are clear at a glance.
When a pet store's business moves from offline to online, the thing it fears losing most is the fun of "browsing." With big images, big type, and bold color blocks, we brought the feel of the shelves into the mini program exactly as it is.
Cuteness brings traffic; shelves bring business—both have to look good.